Location-based social travel app Spottly has just raised a US $850,000 seed round to back their video-focused product and to expand into new markets. Investors in this round include Silicon Valley’s 500 Startups, China’s Cherubic Ventures and Gobi Partners.
A trip planning aid that allows travelers to discover places from their smartphone, Spottly is an attractive repository of handpicked travel tips from 17,000 places, 2,100 cities and 115 countries – and has a growing user base in Hong Kong, China, Taiwan and Thailand. The newly launched v.2.0 lets users create video travel posts, instead of just sharing static images.
“As more and more people use social media to share their travel finds instantaneously, we found that travelers increasingly prefer beautifully curated visual recommendations, served to you right away through social media, trusted friends and local key opinion insiders,” said founder Edwyn Chan in a release. “The next generation travel guide will need to be curated, instant and visual.”