We Are HK Founders: Catherine Tan of Notey


Catherine Tan, founder and CEO of Notey, was born and raised in Hong Kong. After university in the UK she worked in investment banking in London and Hong Kong.
Catherine told us that despite her 70-hour workweek she was Chair of the Women’s Initiatives Network in her firm and helped setting up an educational non-profit. During that time is when she discovered her entrepreneurial spirit.
Notey, the Hong Kong based startup is a blog-searching engine. The mission of the startup is to help readers finding the best blog for any topic.


In your own words what does your startup do?

Notey helps you find the best blogs on any topic! Whether you’re researching your next travel destination or following the Olympics, we deliver you the most engaging articles from across thousands of independent publishers.

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We Are HK Founders Panel and Hong Kong Startup Ecosystem Leaders at the RISE Breakthrough Stage


RISE is a global conference that takes place in Hong Kong, with hundreds of investors and startups with eyes on the Asian market flying in to learn more, network more and invest more.

Only 1/5th of attendees and exhibitors are from Hong Kong, so this year we wanted to make sure that at this year’s event we made sure everyone knows about the power of the Hong Kong ecosystem with our fresh new campaign We Are HK Founders!

RISE were kind enough to set aside a stage for us to program introductions to the leaders in the startup community in Hong Kong and that is what the BREAKTHROUGH stage is all about.

You can check the schedule at RISEconf.com for the breakdown on June 2 (click on BREAKTHROUGH on the left menu) but one of the highlight panels will be the StartupsHK/KPMG We Are HK Founders talk with 6 of our most game changing founders based in Hong Kong.

The point of this is to show off the amazingly diverse founders that call Hong Kong their home and their base of operations for their startups and learn about the challenges on setting up here and what their plans are for conquering the world from this amazing city we call home.

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Startup Lessons Worth Listening To. Maybe.


You have an idea, a prototype, you’ve launched an MVP or are now public. Customers are knocking on your door, so are investors…or maybe not. You’re probably planning now to hustle hard and get off the ground. First, a bit of background:

Back in February, we proudly announced our global group of angel investors, including Infoseek founder Steve Kirsch, Xiaomi VP Hugo Barra, and Hootsuite CEO and founder Ryan Holmes. People always ask how we were able to secure our advisors and investors.

It was NOT an overnight process.

There’s been blood, sweat and tears (okay, more sweat than tears), sleepless nights and countless caffeine refills on Notey’s way to winning HK CoCoon’s Pitchnight, becoming a finalist at New York Techweek, and being featured on Techcrunch and Product Hunt.

Here’s what I’ve learned along the way.

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